The Brief: Own the busiest retail period of the year - Christmas.
The Idea: Gift our way into the hearts and minds of consumers by giving away a little something every day for the 55 days leading up to Christmas. Think of it as Telstra's 55 Days of Christmas with a Little Extra Giftness.
Role: Senior Creative/Writer
Accolades: AdNews feature (Australia), Mumbrella feature (Australia), Campaign Brief feature (Australia), BannerBlog.
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